Pioneering Brand Strategist, Speaker, Author and Founder of Reach Personal Branding

William Arruda

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Top Ten Personal Branding Articles of 2009 By Robin Coley

2009 has been an amazing year for the world of personal branding. We asked the Reach-Certified Personal Branding Strategists to give us their opinion on the most interesting, differentiated and valuable personal branding articles/Blog posts/videos for 2009 and we combined their input with the popularity of articles (we tracked through bit.ly). Here’s what we came up with:

What Personal Branding is NOT (Meg Guiseppe)

The Top Ten Ways to Use Social Media to Give to Your Network – from the Ladders (William Arruda)

The Brand Gap (Marty Neumeier)

For Your Brand – Conversation is King (Maria Elena Duron)

Color and Personal Branding (Susan Guarneri) and What Color is Your Personal Brand? (Reach video)

The Launch of William Arruda’s ‘Commercial Breaks’

How to Get ROI with a Branded Resume (Kristen Jacoway)

The Right Way to Sell Yourself at Work (Helen Coster, Forbes)

Is Your Personal Brand Failing to Impact the Competition? (Paul Copcutt)

Personal Branding Predictions: Top Ten Trends for 2010 (MarketingProfs)

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Dubbed 'The Personal Branding Guru’ by Entrepreneur magazine, William Arruda is a pioneering brand strategist, speaker, author and founder of Reach Personal Branding. He is credited with turning the concept of personal branding into a global industry.

William delivers keynotes and workshops on the transformative power of personal branding for some of the world’s most successful companies. He energizes and motivates his audiences—and his private clients include some of the world’s most influential leaders. As a thought-leader, William is a sought-after spokesperson on personal branding, social media and leadership. He has appeared on BBC TV, the Discovery Channel and Fox News Live and he’s been featured in countless publications, including Time Magazine, the Wall Street Journal, Forbes and the New York Times. William is the coauthor of the bestselling book Career Distinction. He is a member of the International Coach Federation and the National Speakers Association. He holds a Master’s Degree in Education.